# XPrice Amazon and Shopify Integrations are Live: Price Elasticity Across All Channels

The infrastructure proven in an enterprise case study is now native to Amazon and Shopify, with strategies tailored to Brand Sellers and Resellers.

## Short answer

XPrice has launched its Amazon and Shopify integrations. On Amazon, distinct strategies for Brand Sellers and Resellers protect BuyBox profitability. On Shopify, product price elasticity analysis tailored to D2C dynamics raises average order value. The infrastructure delivered a +3pp gross margin increase across thousands of SKUs in an enterprise case study with a global cosmetics and FMCG leader.

- Category: Product Announcement
- Published: 2026-10-27
- Last updated: 2026-10-27
- Canonical: https://xprice.ai/en/resources/amazon-shopify-integrations-live

## The proven infrastructure is now on Amazon and Shopify

The robust infrastructure we proved with a global cosmetics & FMCG leader (Enterprise Case Study)—achieving a +3pp gross margin increase across thousands of SKUs and reducing response time from 3 days to 2 hours—is now natively available for Amazon and Shopify.

## Amazon: a route for your seller profile

With our next-generation integrations, we secure your BuyBox profitability on Amazon by routing distinct strategies for Brand Sellers and Resellers.

## Shopify: price elasticity for D2C dynamics

On your Shopify stores, we maximize your average order value using "product price elasticity analysis" tailored for D2C dynamics.

## Get started

You can connect your store in seconds via the XPrice dashboard and start real-time data synchronization immediately. For integration details, see the [integrations section](https://xprice.ai/en/product#integrations).